Why use Shopware for your eCommerce store?

Shopware is the perfect choice for your content management system (CMS). It offers online store owners many features to grow in the online world. Before, we told you that Shopware excels in design (back-end and front-end). But now, we are telling you, potential shop owner, why you should use Shopware as your CMS for your store.

1. Open-source system

Shopware has the advantage that it is open-source software. That means that the public can access the and they can alter it, and share open-source software. With the help of the Shopware community and partners, you will benefit from developers around the world that continuously push updates on the site. Also, an open-source system, like Shopware, allows you to have a unique website, making it different from everybody else, according to your business needs. Shopware offers you maximum flexibility and customization options to create your online store.

2. Germany usage

Shopware is the most-used CMS in Germany, according to BuiltWith. So, if you are interested in selling in Germany, you must use Shopware. According to eCommerceDB, Germany is the fifth-largest market for eCommerce, with a revenue of US$109 billion in 2021. So, there is a big market opportunity in that country and near countries like Switzerland, Austria, and the Netherlands.
Source: BuiltWith

3. Platform support

Technical support is vital for any company because it helps users solve doubts and problems they might encounter. Shopware offers one of the best platform support on the market. The paid editions (Professional and Enterprise) include technical support, while the free version doesn’t. But that does not mean the free version users are ignored. Shopware has forums in English and German. On their forum page, you can filter your search, so it is easier to find the topic you are interested in or solve any problem you have. Whether you are looking for something on Shopware 6 or older versions, you can pick it.

4. Big companies use it

Trust is earned, and the best way to do it is with testimonials from clients. Testimonials are a powerful tool and increase the chances of a customer making a purchase. Big Commerce discovered that 72% of consumers said positive testimonials and reviews increase their trust in a business. Shopware has a list of large clients from Germany and worldwide.

Conclusion

Shopware is an excellent alternative if you are looking for a CMS because their system is easy to use. Now, with the integration with PriceTweakers, Shopware becomes the CMS to go for your business. Integrate your store with PriceTweakers to unleash the best tool to monitor your competitors and create pricing strategies that increase your sales and margins.